The annual Cooley-Moore Luncheon Fashion Show is the signature event that supports the Cooley-Moore Scholarship. The event features renowned designer Kenny Kas, celebrity host Guy Lambert, and youth designers from HBCUs. A scholarship recipient provides the keynote address, and the event is open to the public for support.

The scholarship recipients exhibit the attributes of those who are well-prepared to become successful in college. They are talented and hard-working, and most have overcome significant obstacles including socio-economic insecurity and family struggles. They are leaders who are active in school organizations and in their communities. Most recipients carry high school coursework that includes honors and advanced placement courses and have exceptional grade point averages.